Photos from ‘Pull the Plug’ march (London) on Feb 28, 2026

Written By Jocelyn Burnham

I was really intrigued when I heard that the UK’s first significant march concerning AI issues was scheduled to take place in London (on Feb 28, 2026). Organised by Pull The Plug (https://pulltheplug.uk/), the march intended to call for greater democratic control over AI technologies.

As a facilitator around AI, my own stance and viewpoints towards the technology are deliberately neutral, but I try my best to hear lots of opposing perspectives so I can better reflect and present these within my own programmes.

Below are some photographs taken from the day.

Unless otherwise specified, all photographs below were taken by Emily Whitty (https://emilywhitty.com/) and are released under the Creative Commons Attribution 4.0 International Licence (CC BY 4.0). Images may be shared, adapted or used commercially only with attribution.

Protesters holding a yellow Pull The Plug banner outside Google’s offices in King’s Cross, London
A protester’s placard reading ‘Don’t let AI decide your future’ outside Google’s offices
A protester holds up an orange PauseAI sign outside Google’s offices, surrounded by hand-made placards
A speaker with a microphone addresses the crowd at the Pull the Plug march
A protester holding a placard reading ‘Pause AI, we don’t wanna die’
A marcher holding a placard reading ‘Who will be whose tool?’ in front of their face
A placard reading ‘Bored office workers! Get back to playing Minesweeper’ among the marchers
Two protesters with a PauseAI sign and a ‘Don’t let AI decide your future’ placard outside Google
A marcher with a placard reading ‘A.I.? More than my job is worth’
Masked protesters holding hand-made placards about AGI and climate change
A protester holding a placard criticising OpenAI, reading ‘You’ve only blown the bloody commitments off’
Jocelyn Burnham
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